All Are Welcome
Alliance Theatre
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Alliance Theatre •
The Alliance Theatre aimed to raise $10M in endowment funds for an essential renovation to benefit their youth audience. This capital campaign, “Welcome to Wonder” required a unique visual identity to help donors understand why this initiative is crucial for young people.
Services
Creative & design strategy
Visual identity system
Logo design
Illustration
Printed marketing materials
Campaign style guide
Team credits:
Brand Strategy: Ashley Sheppard, emdashery
“Lisa’s design ultimately makes our donors feel the way we want them to— full of hope, child-like curiosity, and desire to participate in a communal initiative. This is thanks to Lisa's precision with the interplay of all design elements, including a tactile design that makes our materials memorable in a competitive fundraising environment.”
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Trent Anderson, Director of Development
Alliance Theatre