Reigniting a Legacy with Bold Simplicity
Smith+Howard
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Smith+Howard •
As the Smith + Howard family of brands approached their 50th anniversary, their evolution over the years justified a more modern, nationally recognized set of brands.
Services
Creative & design strategy
Visual identity system
Logo design
Social channel graphics
Custom icon suite
Comprehensive style guide
Team credits:
Brand Strategy: Ashley Sheppard
Digital Creative Director: Mason Brown
Photography: Jonathan Buiel
Agency: Jackson Spalding (done while employed at JS)